The data protection law has been significantly changed since 2017, with the General Data Protection Regulation in Europe, and new data protection laws from various countries like California Consumer Privacy Act (CCPA for short), Brazilian Data Protection Law (LGPD) and many others.
These new regulations are about protecting Personal Identifiable Information (PII). It is a challenge by itself to identify PII, as it covers any information that can describe a person. In GDPR, there are also at least 3 types of PII data: Personal, Sensitive Personal, and Special Category. In Getvisibility we understand this problem, and use Machine Learning, Natural Language Processing and Named Entity Recognition to identify PII with a high degree of confidence, and also answer the most important GDPR questions – where is the PII data, who has access to this data, and who is using it daily?